Monday, February 9, 2009

Commercials Think We're Stupid



I'm at home watching TV, and a Wendy's commercial comes on. At the end, they throw out the marketing slogan, "It's way better than fast food, it's Wendy's!" I laugh. Wendy's IS fast food! Duh.

I get in my car and turn on the radio, and a Weight Watchers commercial comes on. "Stop Dieting, Start Living!" it croons. Okay, good, no Weight Watchers then- That's a diet system. I'm not stupid.



Then I got to thinking... they must really think that I AM stupid. Why else would they spend money on these? I was offended. For a second. Then I started thinking of other great ad campaigns these geniuses could come up with. Here's a short list of my ideas (feel free to add your own!):

American Idol Season 8 -- "Like nothing you've seen before!"
Trix -- "Buy your kids a healthy cereal. Buy Trix!"
Blockbuster -- "If you hate renting movies, you'll love us!"
Pizza Hut -- "We're not just a pizza place!"
Transformers 2 -- "Tired of special effects based movies? Want to see a film with a great plot and talented acting instead? Transformers 2, coming June 26!"
Mountain Dew -- "Don't do soda, do the Dew!"
Las Vegas -- "Good clean family fun!"
XBOX -- "Are you sick of playing video games? Play XBOX!"
Wal-Mart -- "Support the little guy!"
Target -- "Go Quality!"
Starbucks -- "Be unique- Work at Starbucks!"
Barack Obama -- "MORE than a politician!"
Major League Baseball -- "America Loves a Hero!"
FORD -- "Get Out And Walk!"

3 Thoughts:

Russ said...

"Change you can believe in!" ???

Lauren said...

The really sad thing is that some people really are that stupid, or they wouldn't pump all that money into these kinds of ads.

be said...

I think the "video games for people that don't like video games" is an ad campaign both for Rock Band and the Nintendo Wii.